Aaron Watters: Transforming User Experience in Auto eCommerce

Aaron Watters is the President of OEM Interactive, a trailblazing digital marketing firm in the automotive space. 

In this episode discover how OEM Interactive has become one of the fastest-growing companies in the U.S. and earned its place among the most admired.

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What we discuss in this episode:

In the fast-paced world of Fixed Ops, every minute counts. Ever wondered how a company like OEM Interactive has not only kept up but surged ahead, earning a spot among the most admired and fastest-growing firms in the U.S.? Join me, Ted Ings, as I unravel the secrets with Aaron Watters, the man behind the success, in this riveting episode of the Fixed Ops Roundtable.

1. OEM Interactive Unveiled: Explore the background and journey of OEM Interactive, a full-service digital marketing firm that specializes in revolutionizing parts and accessories sales online.
2. Challenges in Fixed Ops: Aaron sheds light on the challenges faced by parts departments, focusing on the quest for increased sales and the critical need for time efficiency.
3. Introducing Parts Messenger Pro: Delve into the game-changing solution offered by OEM Interactive – Parts Messenger Pro. Discover how this innovative text-to-chat tool is transforming the user experience and boosting conversion rates.
4. The Evolution of Parts Sales: Learn how the landscape of parts sales has transformed with the rise of eCommerce, and how OEM Interactive is at the forefront, guiding dealers through this shift.
5. Efficiency in Fixed Ops: Aaron shares insights into time-saving techniques and tools, including a revolutionary standard operating procedure, that has made OEM Interactive exceptionally efficient in the e-commerce space.

Listen to the episode featuring Aaron Watters for even more insights!

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Thanks, Aaron Watters

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